Traders
Diamonds
We have been a family-owned business. The founder now CEO, took a conscious decision from the start to base his marketing on substance rather than style. He identified his own advantage in the market for top quality small diamonds and focused on supplying a consistent, quality product, reliably and efficiently. Concentrating all our efforts in this area has helped us become a leading and certainly the most knowledgeable and reliable supplier of small 'top goods' to the jewelry industries. With well over 3.500 people relying on us for employment and their livelihoods, our responsibility to them and our partners is our firmest guarantee that we will continue to excel.